Lissette Mercado is Director of Operations for HUExpo. For ten years, she was Advertising Sales and Event Director for SYS-CON Media and Events, with responsibilities for brand management including finding new business, cultivating client relationships, and crafting winning online advertising solutions. Lissette has organized the world’s most leading events, covering the booming market of Cloud Computing, IoT and Big Data for the enterprise. These events include over 20,000 registered attendees, 275 sponsors and exhibitors, and 250 world-wide thought leaders and speakers, hand-picked for their ability to explore the economic strategies that utility/cloud computing and IoT provide.
Cloud Expo, Inc. is a spin-off of SYS-CON Events, Inc., a startup events management company that produces and presents the world’s largest independent, vendor-neutral Cloud Expo® & @ThingsExpo events worldwide. SYS-CON Events, a company of SYS-CON Media founded in 1994, is widely recognized in the internet-technology and magazine publishing industries as the world’s leading publisher of i-technology magazines, electronic newsletters, and accompanying i-technology breaking news, education and information Web portals.
Co-Founder of D&L Endless Events and Golden Soul Events
In her capacity as an event planner, Lissette’s mission is to ensure each and every event is thoughtfully produced and curated to create a moment that forges life-long impressions while managing expectations, giving the host time to enjoy the engagement. She has the greatest attention to detail and a passion for every part of the production and design process, continually surpassing all expectations and transforming visions into truly unforgettable events.